Virtual organisation breeding environments value system and its elements

Value systems are strategic management tools aimed at supporting the definition and assessment of organisational strategies towards successful value creation processes. Value systems aim to identify the value generation objects available in an organisation to respond to business opportunities and innovate in order to remain competitive in the market. Also, value systems support governance models towards a regulatory role in the value exchange among business entities. In a Virtual Organisation Breeding Environment (VBE), a long-term strategic alliance of organisations, value systems play also the same role as strategic management tools for the identification of the diversity of value generation objects available in the VBE members. VBE value systems recognize, measure and configure the available value generation objects inside a VBE network towards the creation of successful Virtual Organisations (VOs) and the development of new collaboration (business) opportunities. This paper presents a conceptual model to identify the different VBE value system elements, such as value generation objects (or assets that generate value), its performance measurement system, and the guidelines to define an ethical code to guarantee the ethical viability of the VBE business operation.